Podcast

PIM-Systeme

Oder: die Datenkomplexität eines T-Shirts

Produktinformationen im E-Commerce sind komplex. Aus diesem Grund gibt es mittlerweile spezialisierte Systeme, in denen diese Informationen gepflegt werden können. Was diese Systeme ausmacht, und was es dabei fachlich und technisch zu beachten gibt, darüber spricht Robert Glaser in dieser Folge mit Lena Kraaz und Carsten Pelka.
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Head of Marketing

Robert Glaser is Head of Marketing at INNOQ and acts as Emerging Technology Strategist, drawing on his extensive experience as a Senior Consultant. With a background in software engineering and expertise in developing ergonomic web applications, he advises companies on designing future-proof IT strategies focused on emerging technologies. His particular interests lie in product development, user experience, and the integration of AI into modern software products. As a bridge-builder between technology and the business world, he is passionate about user-centric digitalization. Alongside his love for IT, culinary delights are his great passion.

Consultant

Lena Kraaz is a consultant at INNOQ. Her focus is on working with teams, processes and product ownership. She supports companies as a facilitator in the implementation of projects and agile processes.

Senior Consultant

Carsten Pelka works as Senior Consultant at INNOQ. His focus is on the architecture and implementation of distributed systems, especially in the eCommerce environment.