Scoble writes about blogging strategies:
If you want a long-term presence on the net, it’s better to go on your own and have your own domain and control of your stuff. It’s more granular, but granularity makes for stronger communities longterm.
I agree, but noticed something totally unrelated to his argument — his use of “granular”. Maybe some of my readers who speak English natively can enlighten me: Isn’t “granular” neutral as to the size of the grains? Wouldn’t it have to be “fine granularity” as opposed to “coarse granularity”? Isn’t what Scoble means to say “it’s more fine grained, but …”?